The sports betting market includes revenues earned by entities by operating facilities that offer gambling services specific to sports.Sports betting is the term used for the betting action involved with predicting a sporting event and placing a wager on the outcome of that event to win money. The sports betting market is expected to grow to $135.95 billion in 2027 at a CAGR of 6.7%. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The global sports betting market grew from $96.84 billion in 2022 to $104.78 billion in 2023 at a compound annual growth rate (CAGR) of 8.2%. Major players in the sports betting market are 888 Holdings PLC., Bet365, Betsson AB, Churchill Downs Incorporated, Flutter Entertainment PLC., Kindred Group PLC., Sportech PLC., William Hill, DraftKings, The Stars Group Inc., BetAmerica, Web is Holdings PLC., Gala Coral, Bet-at-home, FanDuel, Betfred, Ladbrokes, Entain plc, IGT, TVG, Twinspires, Watch and Wager, Bwin, and Unibet. Watch the full webinar above to hear how the latency in TV/streaming impacts betting behavior, how additional media is being created to fill the content needs of sports bettors, who is betting, whether we can expect closer integration between sports on TV and betting, the seasonality of betting and lots more detail on the issues covered above.Īnd of course, click below and dive into our expansive special report. This demonstrates how blowout games can still be engaging for viewers but also how microbets can drive up that interest. Simplebet’s business is geared to in-game bets, and CEO Bevilacqua noted that in a recent NFL Wild Card game, which happened to be a blowout, they saw more bets placed in the second half, when blowout status had been reached, than in the first when the game was competitive. VIP+’s research with CRG Global found that people who have an active bet during a blowout game are much less likely to have their attention drop in a one-sided blowout game, maintaining their engagement.

Global sports betting industry overview